Why Williams’ new technical director is aiming to beat his schoolmate

2021 F1 season

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Almost a year on from their sale to Dorilton Capital, and with their home race weekend coming up, things are looking up at Williams.

The team were genuine points contenders in both races at the Red Bull Ring. George Russell secured their first appearance in Q3 since 2018, and took the chequered flag within six seconds of the top 10.

The progress has come about under the guidance of new technical director Francois-Xavier ‘FX’ Demaison, appointed back in March. As he explained to RaceFans, the recent gains have come about despite the team halting work on its present car, instead focusing efforts on the overhaul of the technical regulations which is coming for the 2022 F1 season.

“This is the car we have, we will not develop it any more,” explained Demaison in an interview with RaceFans during the Styrian Grand Prix weekend. “We stopped development two weeks ago, we chose to concentrate on next year’s car.”

“It purely shows the strength of the race team which at the moment deliver a very good job,” he adds. “So I’m very happy with this.”

George Russell, Williams, Red Bull Ring, 2021
Russell has been close to points in the last three races
Russell’s efforts have brought them tantalisingly close to ending a points drought which is the longest in the team’s history. But the injection of capital from Dorilton points to better times ahead. It has already led to a shake-up in the team’s management and the arrival of CEO Jost Capito, who tapped his former Volkswagen colleague to join as technical director.

Demaison is overseeing updates to the team’s wind tunnel and other improvements to their infrastructure, but it’s clear he’s impressed by the strength of its workforce.

“In terms of manpower we have a good team,” he said. “We did some changes recently, but now we will concentrate on working on the car.

“That’s the main thing today, to develop the technical capability, mostly software and the wind tunnel. And the rest is and get everybody on the same boat and design this next car.”

Just two years ago this team failed to complete its first chassis in time for the start of testing. That proved the precursor to an excruciatingly uncompetitive season where they typically languished around a second per lap off the pace of their next-slowest rival.

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Underlining the gains Williams has made, in Austria they were closer to the pole position pace than they had been at any point in the previous five years. A switch to Mercedes-sourced gearboxes next year should bring a further uplift. Demaison says the team has already defined some aspects of the FW43B’s successor.

Demaison worked on Williams’ Renault Laguna BTCC machine
“We have a production plan with some deadlines for freezing some parts of the car,” he said. “To be sure we will have a car ready for the first test in March next year. That’s a normal project plan that any F1 team has to follow.

“Maybe some teams with more people can be a bit more aggressive in terms of a project plan but we are happy with the results we have with the people we have and we follow this plan. For sure we will freeze already – we already froze some of the concept.”

This isn’t Demaison’s first time at Williams: While Jacques Villeneuve was delivering the team’s most recent championship silverware, Demaison worked on their Renault Laguna British Touring Car Championship programme in the nineties. However there weren’t any familiar faces from those days still around when he walked back through the factory doors.

At Volkswagen he developed their rally cars and the radical, all-electric ID.R which has set a series of records for a machine in its ‘class’. While he may have arrived from outside grand prix racing, he’s found “a lot of similarities” between past cars he has worked on and Formula 1 machines. “Apart from the aero which is for sure completely different, the chassis design is quite similar,” he says.

“Today the technical director is not designing the car on his own, his job is to make sure that everybody is trying to achieve the same goal and make the team work together. So that’s my main task at the moment.”

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He joined Williams as the team passes what it hopes will prove its lowest ebb as it plots a course back to the front of a championship it was dominating when he first worked for them. Despite the promise shown in recent races, he is realistic about their short-term goals. They lie ninth in the championship, and the best they might hope for this year and next is to move up to eighth.

Demaison is eager to put one over “colleague” Vasseur
To do that they will likely have to beat Alfa Romeo, headed up by team principal Frederic Vasseur, who has history with Demaison. “I want to beat my colleague,” he says. “We were at school together.

“So I have to beat him for sure,” he adds. “I want to finish in front of him next year.”

But looking to the longer-term, Demaison’s goals are naturally set much higher than a bit of friendly one-upmanship.

“We have to be realistic, it’s a long journey,” he said. “Obviously, for next year, we want to score points a bit easier than it is today. That’s clearly the target.

“Then for ’23 to try to knock on the Q3 qualification and be a bit closer to the fifth place.”

That may have seemed on the hopeful side when RaceFans spoke to Demaison early in the Austrian Grand Prix weekend. But Russell’s star turn which put Williams eighth on the grid last time out was the clearest sign yet that the good times are returning at Grove.

2021 F1 season

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Author information

Dieter Rencken
Dieter Rencken has held full FIA Formula 1 media accreditation since 2000, during which period he has reported from over 300 grands prix, plus...
Keith Collantine
Lifelong motor sport fan Keith set up RaceFans in 2005 - when it was originally called F1 Fanatic. Having previously worked as a motoring...

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  • 12 comments on “Why Williams’ new technical director is aiming to beat his schoolmate”

    1. Claire stewardship of Williams over the past few years really brought them down to the lowest level that team has ever had. Its sad to see.
      Though, to be fair to Claire the prize money distribution system is absurd and the rot of the team can be traced back to the 2000s with Frank and Patrick mismanagement of the BMW relationship and their lack of vision as to the direction F1 was taking.
      Hope to see them back in the mix from next year. Alongside the bigger cap and a more equitable prize money distribution system, there is no reason not to feel optimistic about Williams.

      1. *budget cap not “bigger cap”

        1. @pmccarthy_is_a_legend considering the way in which BMW rather clumsily and hurriedly disposed of Sauber only a few years after buying them and the struggles that Sauber subsequently had, some might question whether a closer partnership with BMW might have backfired on Williams in a similar manner.

          There is also the question of whether some decisions that fans think Claire should have taken might have seemed like a good idea at the time, but perhaps do not look quite so good a few years down the line. Whilst some have suggested that Williams should have formed a Haas-like partnership with Mercedes a few years ago, it is now Haas that is facing questions over its long term viability as the upcoming regulation changes will force it to have to produce more components in house, whereas Williams still has that in house capability.

          1. I agree. The rot set in 20 years ago, but didn’t really show until the break with BMW. The fact that McLaren went into a similar funk a few years later is telling. In both cases, poor strategic decisions along with some unfortunate hires – good people who had, for whatever reason, a vitiating effect.

            I expect Williams might improve quite a bit next year, at which point the “for sale” sign will appear. Dorilton will expect a good return on their investment. But who would buy the team? With the cost cap, maybe a manufacturer?

      2. It was not Claire who ruined the team. She just had to keep the team together and she did good.
        The lack of funding broke the development and the patty Lowe saga ended the season before it began.
        Still a team with great heritage.

      3. Claire had one hand tied behind her back. Frank was the majority shareholder until it was sold to Dorilton.

      4. Why place the blame solely on Claire? Ultimately, Frank was still team principal. Yes, Claire ran the day to day, but I’m sure that Frank still had the main say when it came to key issues.

        I was very critical of Williams hanging on to their proud traditions of developing everything in house. It was admirable, but it was not a viable solution. The financial distribution was not fair, however, to paraphrase what Bernie used to say, if they havent got the money, they shouldnt spend it. Williams required some flexibility at the time, it would have been sensible for them to forge a relationship with Mercedes (for example).

        Its easy for us to say these things, as we dont know what happened in the background, but ultimately, the stubborn stance of the Williams family (not sure what Johnny’s views were), ran the team into the ground.

    2. Dave (@davewillisporter)
      12th July 2021, 15:40

      @pmccarthy_is_a_legend I don’t think Claire did a great job but I don’t think she did a bad job. She did the best job she could given the circumstances. Let’s not forget she lost Toto to Mercedes, and got a half interested technical boss in return, who wasn’t really up for the task of changing the team. Lowe said “It’s not that you have a slow car, it’s that you have a team that builds slow cars.” While that may be true, and he wasn’t given time to try, screwing up the design of your first effort to the extent that it fails inspection is not a good starting block.
      Obviously good people like FX are out there and can be tempted but at what price would FX have dragged himself away from the VW IDR project?
      I don’t know the Rocket sponsorship story, but the timing of Martini leaving and Rocket pulling their support was unfortunate and perhaps could have been managed better but you can’t hire good people for peanuts!

      1. Rocket or Rokit ?

    3. I luv chicken
      12th July 2021, 16:16

      What do you expect from “Garagistes”?

      1. That term is still used? We use a new term that makes sense nowadays.

    4. To be fair austria 2020 was just as good for williams relatively speaking.

    Comments are closed.