Ferrari Mission Winnow logo, Circuit de Catalunya, 2019

PMI’s Mission Winnow logos disappear from new Ferrari

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In the round-up: Ferrari are no longer carrying the logos of tobacco manufacturer Philip Morris International, which was behind its Mission Winnow branding.

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In brief

PMI’s Mission Winnow logos disappear from new Ferrari

Ferrari F175 launch, 2022
Ferrari F1-75 launch, 2022
Following speculation Ferrari would lose the backing of major sponsor PMI in 2022, the company’s Mission Winnow brand was absent from the F1-75 when it appeared yesterday.

Since 2019, the team have carried the company’s Mission Winnow branding on their Formula 1 cars at select races as part of their nearly 50 year commercial partnership with PMI.

Despite no longer having their branding on the Ferrari livery, PMI claim that their relationships with Formula 1’s most successful team, as well as Moto GP’s factory Ducati team, will continue.

“Ferrari and Ducati have been and will continue be important partners for us,” a spokesperson told RaceFans. “Our relationships with Ferrari and Ducati, which date to 1973 and 2003 respectively, have and will continue to evolve. We look forward to the coming season and will share more details in due course.”

Ferrari never won any of the races in which Mission Winnow branding appeared on their cars throughout the three seasons of the campaign.

F1 Esports total viewing figures double

Formula 1’s official Esports series received a 103% increase in 2021 compared to the year before, Formula One have announced.

Online audiences for the Pro Championship increased at each of the four events held over the two month racing league, which saw Mercedes Esports driver Jarno Opmeer successfully defend his Pro Championship drivers’ title against Frederik Rasmussen and Lucas Blakeley.

The Pro Championship accounted for the majority of the 23 million combined views of F1 Esports content throughout 2021, with the Challenger Series and Pro Exhibitions races making up the remaining share.

Villeneuve secures Daytona 500 spot

Former world champion and Indy 500 winner Jacques Villeneuve will compete in Sunday’s Daytona 500 after he secured the 36th fastest time in qualifying ahead of the race.

The 1997 Formula 1 world champion’s lap time of 51.010 seconds was enough to see him secure a place in the prestigious NASCAR Cup Series opener for the first time, after he failed to qualify on his first attempt back in 2008.

Racing with Team Hezeberg, Sunday’s race at the Daytona International Speedway will be the team’s first start in the premier class of NASCAR and Villeneuve’s fifth – his first since 2013.

“It’s not like winning the Indy 500 or the F1 championship,” said the 50-year-old. “But at this point in my career, the last time I tried to qualify here was 14 years ago, just to make the show is incredible.”

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Comment of the day

After FIA president Mohammed Ben Sulayem confirmed that Michael Masi would no longer be Formula 1 race director following the investigation into the Abu Dhabi Grand Prix with a raft of changes to how races will be controlled moving forward, @alec-glen feels that stewarding is an area that deserves more attention in the debate over racing rules in Formula 1…

Often with these statements it’s the things that are not said that can be the most telling. In this case Masi had to go, he repeatedly made mistakes that he couldn’t blame on an external process/factor. Setting up the equivalent of a ‘New York’ set up to what the NFL has makes sense, the rules are complicated and sometimes it needs people in a low pressure environment to be able to check/confirm decisions made in the moment at the circuit.

The people not mentioned are the stewards. Isn’t it their role to be the reference point for the rules/regs? Masi repeatedly referred to them when talking to teams to check on processes/rules/regulations and they sit there with access to everything, supposedly being the calm voice well versed in the rules. With this effectively moving that to FIA HQ, we should be asking what will the stewards be doing? Who will have overall authority between HQ and the stewards at the circuit? Who will the people be making judgements at HQ? Will they perhaps need people with driving experience there also? There’s lots we need to be asking.

I think it’s the correct course of action as the stewards are there to support the race director and at a number of races last year they were found wanting, leaving the race director open to criticism from all sides. Although the headlines will be that Masi is gone, it’s the potential replacement of the stewards that I think is the real story here.
@alec-glen

Happy birthday!

Happy birthday to _Ben_ and Mike!

On this day in motorsport

  • Born on this day in 1898: Enzo Ferrari

Author information

Will Wood
Will has been a RaceFans contributor since 2012 during which time he has covered F1 test sessions, launch events and interviewed drivers. He mainly...

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  • 27 comments on “PMI’s Mission Winnow logos disappear from new Ferrari”

    1. Ferrari never won any of the races in which Mission Winnow branding appeared on their cars throughout the three seasons of the campaign.

      Actually they did:
      US Grand Prix 2018
      https://www.racefans.net/2018/10/21/2018-united-states-grand-prix-in-pictures/motor-racing-formula-one-world-championship-united-states-grand-prix-race-day-austin-usa-272/

    2. I like the new president’s actions to help the sport. However, what worries me, and Hamilton or Alonso said this last year, is to expect different decisions from different stewards. This could even be worse with race directors. I’d rather have either one race director or three race directors in one group or something similar, maybe 2 race directors. 2021 still haunts me, not because mainly I am a Mercedes die hard fan, but because of how it ended. Horner and Wolff talking on the radio to Masi in Abu Dhabi just gives me a trauma. Another thing that needs to be adressed and I have said this many times, make the rulebook more accurate and precise to avoid multiple interpretations and ambiguity. I really hope the sport can move on. There is too much damage to be done to ourselves looking back.

      1. @krichelle The FIA communication between the team principals is nothing new, just something that has only recently been broadcast. I’d imagine similar things were happening in races like Brazil 2012 with Ferrari and Red Bull.

        1. @mashiat Correct.

          However the fact they started to be broadcast did change the dynamic. Teams startedusingit as a way to push a narrative & put more pressure on race control.

          Similar was seen a few years back when they started airing stuff from the drivers briefing. It changed the way they were conducted in a way that was seen as unhelpful which is why it was something that was dropped despite the initial plan been to air them more often.

    3. In relation to the COTD by @alec-glen.

      Many criticise Masi for the inconsistency of some decisions which he in fact had no say in as incident investigations & decisions on penalties are made by the stewards which the race director not been involved other than sending them things he thinks they should look at.

      The race director is only responsible for the running of the event. That does include how things like track limits is monitored & things related to driving standards but even then it’s the stewards who have final say on individual incidents.

      I gather the reason they have decided to split the race director role between 2 people is because of the number of races. None of those with adequate experience & knowledge of the regulations were prepared to work 20+ races. They put some feelers out to others who could fit the role in future but the number of race weekends was also raised as an issue with those so they decided to split the role between 2 people.

      1. @gt-racer given both chosen are currently race directors for WEC and DTM respectively, is it possible that the shared role is simply because of clashes between F1 and those events? (I confess I haven’t checked). Rather than leave those series looking for someone new at short notice, possibly give the FIA the chance to evaluate both and potentially offer them the full time role in 2023?

    4. Driverle daily all (2000 – 2021) 6/10
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      http://www.driverle.com
      Just to be annoying

      1. @scalextric
        Love it. Thanks for sharing. I did the 2000-2021 in 3 but I have been going through the 1950-2021 ones and my only wins so far are 3 with Gaston Mazzacane, and 8 with Tony Settember.

      2. Strange, doesn’t work for me on 2 different browsers, just doesn’t ask any question.

    5. Wow, amazingly different interpretation from Ferrari for their entire rear bodywork. Stick your hand up if you thought F1 was turning into a spec series with these new rules !

      The cars look great, the proportions are vastly improved and we’ve seen more innovation and differing approaches from half the field than we’ve seen from the full grid in the past 4 or 5 years.

      Big tick so far for the FIA on these new regs.

      Now to lighten the cars somehow…

      1. I was definitely worrying about it so I have to put my hand up for that. I’ve also been amazed with the differences this year and we still haven’t seen all the cars in their full glory yet. Only thing I don’t really like is the aero dev handicapping system but at least its not reverse grids or ballast. Will be interesting to see how they race with each other and if brawn has managed to achieve his goals fully.

      2. Yep, I even posted about it somewhere on the site. I am very pleasantly surprised! I wonder if it will mean that some teams have got things very wrong/right?

      3. No wonder Ferrari and RBR partnered with the tech giants Oracle and Amazon (AWS) respectively to have access to the powerful computational servers that will enable them to speed up their simulations and to run more combinations in the same amount of time.
        The FIA thought that the rules are very restrictive to the point that most of the cars will end up to be closely matched but we’ve seen that the top 3 teams have already very different interpretations of the same rules.

    6. The Mission Winnow logo has been replaced by an engine that smells like cigarette smoke

    7. PMI/Marlboro are no longer listed as a sponsor on Ferrari’s website. Indeed the team seems to be devoid of a title sponsor this year, at the moment referring to themselves simply as Scuderia Ferrari F1 Team.

    8. I must admit, there has been a surprising amount of variation in designs as far as the side view goes.
      All cars look identical from the front, however, because the front wing is standardized.

      1. We’ve seen quite a bit of variation in the wings. They are definitely not fully standardized. The noses are more similar, though.

    9. Nate Saunders’ tweet is valid & so is COTD. I didn’t think about the stewarding aspect yesterday.

    10. Ferrari never won any of the races in which Mission Winnow branding appeared on their cars throughout the three seasons of the campaign.

      That’s not true, they won Austin 2018 with MW livery.

      1. Pretty sure they were not using the branding on their car there @wallbreaker, since it was potentially illegal there due to the connection to the tobacco company

        1. @bascb — Sadly you overestimate the US’s and Texas’ commitment to anti-tobacco and especially anti-vaping at the time. Quick Google search shows MW on car and racing suit.

          @wallbreaker is correct.

          1. Well, in that case, I am sorry for that mistake, @wallbreaker, you have a good point then. Thanks @hobo

    11. Re the headline:

      “In other news, McLaren continue to be sponsored by British American Tabacco…but we’ll ignore that.”

    12. Ferrari never won any of the races in which Mission Winnow branding appeared on their cars throughout the three seasons of the campaign.

      Enzo used to be a very superstitious man. This is enough reason to ditch the stupid Mission LoseNow logo.

    13. I’m not sure why people are upset about Phillip Morris sponsoring Ferrari when other teams and F1 itself are sponsored by the climate-altering Saudi-owned dinosaur juice purveyor Saudi Aramco.

      1. It’s true, @ryanoceros . If we admit to caring about sponsorship issues, large portions of F1 would die off pretty quick. It’s troubling to think about.

    14. “Following speculation Ferrari would lose the backing of major sponsor PMI in 2022, the company’s Mission Winnow brand was absent from the F1-75 when it appeared yesterday.”

      This was officially announced by Ferrari at the end of 2021, along with the arrival of Santander.
      The fact that Will wasn’t aware of this doesn’t inspire any confidence in his credibility as a replacement for Dieter, or in the quality of news we can expect on this page.

    Comments are closed.