Williams FW46, 2024

New Williams livery has tribute to Sir Frank – Vowles

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In the round-up: Williams’ new livery includes a subtle tribute to founder Sir Frank Williams.

In brief

New Williams carries tribute to team founder

Williams team principal James Vowles says the livery of the team’s new FW46 has a tribute to the team’s founder Sir Frank Williams.

Unveiled yesterday, the revised livery for the 2024 Williams includes an arrow motif echoing that of the logo of Frank Williams Racing Cars – the precursor to Williams Grand Prix Engineering. Vowles said he has no intention of separating from Williams’ heritage.

“I think it’s one of the biggest brands – certainly in motorsport and certainly in the UK,” Vowles told media including RaceFans. “I also have no desire whatsoever to change it – nor does Dorilton, for that matter – because it means a tremendous amount to me.

“Frank and his legacy remain in us. You’ll see in the livery now as well, if you look at the back you’ll see his arrow, subtly embedded in there. You’ll see a bit of Silverstone as well. I really wanted his mark on the car. I wanted to reflect that I’m not here to replace him, I’m here to carry on the legacy that is Williams.”

Singapore to review grand prix deal

The Singaporean government will review the details of its deal to host the Singapore Grand Prix following a corruption investigation into a former minister.

Transport minister S. Isawaran resigned after corruption charges were brought against him, which he denies. He allegedly received gifts worth over £100,000 over years from businessman Ong Beng Seng. The Singapore government will review the terms of its contract with Formula 1 following the charges.

Dunne steps up to F3

Alex Dunne will step up to the Formula 3 championship this year with MP Motorsport, completing the team’s line-up.

Dunne won the 2022 British F4 championship before taking second place in last year’s GB3 series. He also competed in the Macau Grand Prix, but retired on the opening lap. The 18-year-old will join Tim Tramnitz and Kacper Sztuka

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Comment of the day

After Sauber unveiled a black and neon-green livery for the 2024 season, Bullfrog makes an observation…

Flow-vis won’t be much use on it…

Happy birthday!

Happy birthday to Chris Gordon-Smith, Charlieshan, Motor_Mad and Alec!

Author information

Will Wood
Will has been a RaceFans contributor since 2012 during which time he has covered F1 test sessions, launch events and interviewed drivers. He mainly...

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12 comments on “New Williams livery has tribute to Sir Frank – Vowles”

  1. I know technicallyit is Williams, but since the Williams family is no longer involved in any role, can it still be the same Williams team of old if no member of the family has a stake in the original team?
    I just feel emotionally that it’s not the same Williams team and that it’s Williams in name only.

    1. No different to Mclaren really. They both have their HQ’s in the same place and a pretty rich history so I’m OK with them retaining the name.

      1. @dbradock The McLaren comparison is a good one, and if you do compare Williams and McLaren, you’ll actually find that Williams has closer links to the original entity in that it IS still the same company (“Williams Grand Prix Engineering Limited”).

        The original “McLaren” entity was “Bruce McLaren Motor Racing Limited” which merged with Project Four Racing to form “McLaren International”, which morphed into the entity we know today.

        So, if you were being cynical like @yoshif8tures, you could argue that McLaren hasn’t been McLaren since 1981…

    2. Irrelevant I think, companies can change for the worse even if they maintain owners. Williams was never just Frank Williams, or the Williams family, even if they earnt the right to call the team that. Williams is as much Williams as Red Bull is Horner or Mercedes is Wolff. Williams is also as much Grove as the others are Milton-Keyes and Brackley (as in the collective of people working there, rather than actual location.).

      Fandom is too muddy when any business is concerned, better not to get attached to any of them. I guess some identity could be related to ideals or what something “stands for” and that is reasonable to want to align ones self with. But again, any of that can change even if the personnel and the words on the wall are the same at any business.

      1. In some ways, I would like to see teams identified more by heritage. Ferrari, Williams and McLaren can all be clearly followed though their history. The Alpine team is one I think of as “the Enstone team”, because whether it has been called Alpine, Renault, Benneton, there has always been continuity of the location in north Oxfordshire, and the staff.

  2. Considering the Singapore government already investigated the F1 deal and found that the corruption hadn’t affected it there’d have to be something new to publicise reinvestigating.

    Even though I know it’s just marketing spin, I like Vowles at Williams, he’s always very re-assuring, seems to always know the right things to say.

    1. I wonder if this is aimed more at making sure there’s no corruption on the next deal?

  3. I wonder how many different reviews the Singapore GP deal gets & COTD makes a valid point.

    1. Coventry Climax
      6th February 2024, 8:52

      Nope, COTD is not a valid point, it’s likely meant as a joke, but if serious, it’s shortsighted BS:
      Flow-Vis comes in any color you like. The fluo-green used in recent years stood out nicely against most team’s liveries, but fluo-orange for example, will stand out perfectly on a fluo-green livery.

  4. As bribes go, 100k sounds tame, specially in F1!

  5. While your at it James put the little Senna logo back on too!

    1. McLaren carries it now

Comments are closed.