Formula One fans attending this weekend’s Spanish Grand Prix will be the first to experience a new F1 “fan zone”.
The race will also see the first appearance of a new dedicated television channel for racegoers. It will feature “live Formula One interviews, expert insights, and exclusive appearances by current drivers and legends of the sport”, according to Formula One Management.
The fan zone will boast “unique experiences” including “racing simulators, a 200-metre zip line, state of the art pit stop challenges and live performances from local DJs.”
A two-seater racing car capable of up to 300kph will be present to give one competition winner an opportunity to lap the circuit at F1 speeds. Other prizes on offer include “Paddock Club passes and photo opportunities with Formula One teams throughout the grid”.
Paddock Club guests will also be given new experiences including a tour of the circuit in the drivers’ parade truck and access to a functioning garage. A selection of show cars will be on view plus “a full engine display from Mercedes”.
F1 managing directotr Sean Bratches says the move is part of F1’s “major evolution”.
“The Spanish Grand Prix is a landmark moment in the brand’s history,” he said.
“From the outset, we have focused on getting fans closer to the action and broadening the appeal of the sport. The launch of this weekend’s Fan Festival marks the beginning of this journey and we are excited about bringing races to life in this way over the course of the season and beyond.”
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